Chipotle Is Asking Fans to Write Haikus, and Some of Them Are Truly Impressive
Burritos obviously stir the soul
By Lauren Johnson
Chipotle has come up with a pretty clever way to get people to express
their deep love for burritos. Today, Chipotle is running a social media
campaign asking people to post a haiku on Twitter or the brand's
Facebook page for the chance to win prizes. The Top 20 poems with the
most Likes and retweets will win a dinner for two.
Usually, this sort of consumer-generated contest fare is pretty bad. But
some of Chipotle's fans are putting some impressive levels of
creativity into it.
On Facebook, someone submitted, "I used to date you/ But now you just
serve me food/ One taco, no love." Another user says, "Electric salsa/
Glides across beans, rice and meat/ dancing palate joy."
![Sourav Malhotra]()
About Sourav Malhotra -
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