Wednesday, January 14, 2015

Sourav Malhotra

Dude, where's my pay check? A round up of Ashton Kutcher ads

Ashton Kutcher cannot keep away from adland. After kicking off the month by featuring in the latest Wrigley's Extra spot he was all over CES last week. Campaign takes a look at the other ads the actor has starred in over the years.



Wrigley's "fireplace" by BBDO

In his most recent appearance (above), Kutcher breaks up with a slice of pizza to promote the chewing gum.
The spot shows him arguing with the leftover pizza and then turning to Wrigley's Extra to get rid of the slice.

Lenovo "goat" by DLKW Lowe






This campaign in October last year featured Kutcher milking a goat whilst he used the Lenovo tablet. Other spots featured him knitting an octopus onesie and painting with his feet.

Popchips "worldwide lovers" by Zambesi





Kutcher dressed up as a number of different personalities, such as a hippie and a biker, using a video dating service.

Nikon "zoom" by McCann Erikson




This campaign is for the Nikon Coolpix cameras and shows Kutcher in a busy restaurant as women on other tables spot him and take out the camera to use the zoom to capture him.

Colcci




In this ad for the Brazilian fashion company Kutcher stars alongside Alessandra Ambrosio as they model the clothes around a train station.

Sourav Malhotra

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