Here Are The 10 Most Innovative Digital Ad Products of 2014

Here Are The 10 Most Innovative Digital Ad Products of 2014

By   December 29, 2014   No comments:

Google, Snapchat, Facebook and the rest reshape the industry By Garett Sloane

It wasn't long ago when social media advertising just meant Facebook and digital advertising only reached desktop computers. Well, 2014 saw an explosion in the Internet ecosystem, which has become increasingly mobile with more media-rich formats than ever.

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Five Reasons Why Sony Should Still Release 'The Interview' Online

Five Reasons Why Sony Should Still Release 'The Interview' Online

By   December 18, 2014   No comments:

No theaters, no problem for this Seth Rogen and James Franco flick By Michelle Castillo


 While many people were expecting The Interview to be the goofball stoner comedy of the holiday season, it's turned into a headache for film executives as they struggle to stem the flow of hacked Sony information and terrorist threats against those who support the movie. Now, Buzzfeed Entertainment reports the film empire is pulling the movie from its scheduled Dec. 25 theatrical release due to terrorist threats. Sony could not immediately be reached for comment.

In late November, a hacker collective calling itself the Guardians of Peace began releasing private Sony documents and promised to wreak more havoc unless distributor Sony Pictures Entertainment complied with its demands,

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Nike sues former designers For Selling Nike's Trade Secrets

Nike sues former designers For Selling Nike's Trade Secrets

By   December 10, 2014   No comments:

For years, the world's two largest shoe and apparel companies -- Nike and Adidas -- have battled for supremacy, with the competition occasionally leading to a lawsuit over a particular design or material, which one considers proprietary.

But on Monday, Nike took it to the next level, suing three former designers who had left the company, alleging they used Nike's trade secrets to sell themselves to Adidas.

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NBC's Peter Pan Didn't Even Come Close to The Sound of Music

NBC's Peter Pan Didn't Even Come Close to The Sound of Music

By   December 06, 2014   No comments:

A 2.3 in the demo isn't bad, but it still loses the night By Sam Thielman

 
Though what seemed like all of Twitter live-hated NBC's broadcast of the Peter Pan stage play, starring Allison Williams and Christopher Walken, it was still better than a typical Tuesday over at NBC, where the network hauled in some 2.9 million viewers in the coveted 18-49 demo (for a 2.3 rating) and 9 million watchers total.

It didn't come anywhere close to the network's production of The Sound of Music last year, though (which logged a 4.6 and 18.5 million viewers total); nor did it beat out CBS's sitcoms Mom and Two and a Half Men,

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24 Hours in Advertising: Friday, Dec. 5, 2014

24 Hours in Advertising: Friday, Dec. 5, 2014

By   December 05, 2014   No comments:

McVitie's celebrates Christmas with baby animals, the FTC cracks down on agency tweets and Amazon branded diapers? By Katie Richards


Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

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Victoria's Secret Shows There's Something About Airplanes and Social Media

Victoria's Secret Shows There's Something About Airplanes and Social Media

By   December 05, 2014   No comments:

20 lingerie models don't hurt, either By Christopher Heine

KLM Royal Dutch's in-flight dance party a few years ago provided an early hint that airlines could soar with cool social media campaigns. Then in 2012, Air New Zealand's #airnzhobbit effort generated 25 million views with two YouTube videos, making the entire hospitality niche take notice while

inspiring

plenty of other examples.

The strange combination of boredom and anxiety that comes with air travel just seems to lend itself to social video, as viewers sit in their homes or offices and click on often-humorous spots. Put two dozen Victoria's Secret models 30,000 feet in the air in an Instagram clip—and watch out, folks.

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Upload a Photo on Social Media, and Toyota Will Donate 10 Car Seats for Kids

Upload a Photo on Social Media, and Toyota Will Donate 10 Car Seats for Kids

By   December 04, 2014   No comments:

The latest philanthropic social campaign By Lauren Johnson

Toyota takes philanthropy to Instagram and Twitter.

 
Toyota is turning mobile photo uploads on Twitter and Instagram into a philanthropic opportunity. For every photo that people post with the hashtag #BuckleUpForLife through Dec. 31, the brand will donate 10 car seats to Buckle Up for Life, a program that works with children's hospitals to educate parents on car-seat safety.

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Durex Launches World’s First Dual Screen Ad

Durex Launches World’s First Dual Screen Ad

By   December 03, 2014   No comments:

 DUREX creates a new way to interact with its ads, with a short film that follows a mail boy delivering a package of condoms to an apartment block that seems to be full of people having some fun… as the film shows you various couples getting a little hot/steamy through windows .etc

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24 Hours in Advertising: Monday, Dec. 1, 2014

24 Hours in Advertising: Monday, Dec. 1, 2014

By   December 01, 2014   No comments:

Star Wars releases a new trailer, mobile Black Friday sales skyrocket and CarMax names an agency By Katie Richards

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. 

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A User Friendly Platform To Trade Online

A User Friendly Platform To Trade Online

By   December 01, 2014   No comments:

Win options provides you a best platform to trade online and maximise your income easily with 24/7 online trading with its 100% safe & secure user friendly platform.

WinOptions enables you to trade online stock options, call options and put options both quickly and easily. Major stock markets are supported and online stock quotes update in real time. Whether you are a starting investor or a seasoned trader you will find the best stocks, call, put and online binary options investment solutions

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